Business Major
Franklin College business professors teach more than just facts and theories. They teach that professional success comes from four factors emphasized in all of the economics, business, and accounting courses:
- Content – You have to have a solid understanding in the fundamentals of all EBA subjects, regardless of what your job is. The era of very narrow specialization is over. The best businesspeople have knowledge in every functional area of business as well as a thorough grounding in economics.
- Process – The world of EBA changes rapidly. You must learn to think like an economist, businessperson, or accountant. Mastering this will allow you to adapt to any changes that occur in your profession. You will have to develop a passion for lifelong learning if you want to succeed in the long run.
- Attitude – You will have ample opportunity in our classes to demonstrate the professionalism and work ethic that will help position you for the job you want and lead you to future success.
- Ethics – Content, process, and attitude are diminished without a firm grounding in ethical principles. Ben Franklin called them virtues – humility, sincerity, and justice are a few. These ethical principles are an integral part of all EBA classes at Franklin College.
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Available Business Tracks
Finance – The finance track provides students with the academic background necessary for a future in financial services such as banking, insurance, financial planning, or investments. In addition to the business core, students choose three courses from investments (required), entrepreneurship, money and banking, international economics and business, taxation, and risk and insurance. Students also have the option to combine business with related majors or minors such as computing, economics, or quantitative analysis.
General Business – The general business track is designed for those who would like to explore the options of a career in business. Course work includes the business core and additional course work in economics. Students also choose from insurance, advanced economics, philosophy, or political science, in order to place American capitalism in a cultural and historical context. Students also have the option to combine business with related majors or minors such as computing, economics, or quantitative analysis.
International Business – The international business track will prepare students to work for corporations that participate in the international sector. In addition to core courses, students complete courses in international business/economics (required) and can select options in history, Canadian Studies or Political Science. Students must demonstrate competence in a second language through advanced placement or completion of foreign language course work.
Management/Industrial Relations – The management/industrial relations track will give students a background enabling them to pursue careers in plant and human resource management and labor-management negotiations. Students also have the option to combine business with related majors or minors such as computing, economics, or quantitative analysis.
Marketing – The marketing track is designed as a background for careers in sales, advertising, customer service, market research, or retailing. Students fulfill the economics and business core, along with three courses from advertising, consumer behavior, marketing research, retailing, social psychology and psychology of perception. Students also have the option to combine business with related majors or minors such as computing, economics, or quantitative analysis.
Departmental Highlights
Franklin’s economics, business and accounting programs are built upon a strong liberal arts foundation. This enables our graduates to adjust professionally to changes in business and society in ways that narrowly trained technicians cannot. Our courses emphasize:
- Problem solving skills,
- Data analysis skills,
- Written communication, oral presentation, and teamwork skills,
- Confronting the ethical issues students will face now and in the future.
- Case studies that allow students to make the same decisions they will be making as they advance in their careers,
- The importance of the fundamentals of each discipline as the foundation upon which to build a career, and
- The need for lifelong learning so students can anticipate and adapt to current and future trends in economics, business, and accounting.
Demonstrated Success
Each year since 1994, FC seniors have taken the Major Field Achievement Test, covering all their knowledge in economics, business, and accounting. In all but one of those years, our seniors have scored at or above the top 10% nationwide, including several years in the top 1% nationwide of all colleges taking the exam.
Outcomes and Placements
The placement rate for EBA graduates is about 95%. While almost all of our graduates choose full-time employment in their chosen field, some opt for graduate school or law school. Our Business graduates have been hired at firms such as:
- Wells Fargo Financial
- National City Bank
- Celadon Trucking
- Irwin Union Bank
- Veros Partners
- NTN Driveshaft
- Enterprise Rent-A-Car
- Cummins Engine
Hands-On Experience
Many of our upper-level classes are small and emphasize hands-on learning in the form of projects prepared for and presented to clients. You will learn to work as part of a team to produce a quality work product. When you graduate, you can use these projects to provide prospective employers with evidence of your skills. Winter term affords you a tremendous opportunity to begin getting the hands-on experience that will enhance your education.
Internships
The internship program allows you to apply the skills you have learned in classes. Professional experience is a key factor in the development of successful executives; therefore, we require one internship of all majors and recommend the completion of two. Internships usually take place during winter term, but summer internships are often available to students who desire a longer work experience. Past examples include:
- Deloitte Touche Tohmatsu
- Cummins Engine
- Simon & Associates
- ESPN Radio 1000, Chicago
Combining Majors
As business changes and becomes more complex, your Franklin College business education will allow you to fit perfectly into a variety of new roles as times change. While all business majors must take some work in accounting, economics, and all the functional areas of business, we actively encourage students to combine business with a second major or minor in those areas, or in other areas of interest.
Other Valuable Services
Franklin College also has valuable support services that can help students develop the all-important networking, interviewing, and interpersonal skills they need to land and keep a job. Franklin’s Career Services office sponsors job fairs, offers mock interviews and resume workshops, and can offer advice on career choice. Additionally, the Professional Development Program (PDP) and the Business and Accounting Clubs frequently bring executives to campus and allow students to develop the sophistication and poise that will help advance their careers.



